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"Marketing" Your Body-Worn Camera Program to the Community
Community engagement is a vital component of launching a successful police body-worn camera program. Seeking community feedback and "marketing" the implementation of the cameras provides many benefits for police-community relations. The Rockford (IL) Police Department is one of several departments across the country that have taken a unique approach to "marketing" their BWC program. Ensure you click on the associated story link in the main article.

Daniel Zehnder
Oct 26, 20211 min read


Interesting Approach to Community Outreach Using BWCs in Indianapolis
The Indianapolis Metropolitan Police Department (IMPD) has taken an interesting approach to leverage BWC video for community outreach and operational transparency. More and more agencies are choosing, or are being directed, to release BWC video in a very timely manner after an officer involved shooting, in-custody death, or other critical/controversial incident. Agencies should consider doing the same with non-critical/non-controversial incidents that highlight the positive w

Daniel Zehnder
Jul 29, 20211 min read
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